Today marks the date of the first release of Denoise, a product I’ve been working on through past months. It’s a small Mac application implementing a denoising algorithm for images - photos and scans.

I’m very enthusiastic about the release, I was anticipating to show what I’ve already done to a larger audience, and discuss the future direction. The development before reaching 1.0 was a lonely one, something I’m not used to from my previous career where development is based on concrete user’s needs. Development of new product is very different in this regard, everything is based on a guess - that there are people with the same taste as me and they are willing to become my customers.

Denoise is a result of my own need. I once had a grainy photo. I liked the photo so much that I wanted to improve its quality. I found some programs that promised help, but testing them didn’t bring me anywhere. I either didn’t understand their interface, or I was not happy with the result. Then I stumbled upon the GREYCstoration, a freely described algorithm and an open-source implementation for Linux. Thanks to Mac’s Unix underpinnings I got it running on my Mac in few hours, and was surprised by the result. Using command line utility for imaging was no fun, but I got the result I wished for.

I didn’t start to develop Denoise at that time. That came much later when I brainstormed the ideas on what I want to develop for a Mac. Having an application for easy denoising of photos makes so much sense. So I went ahead and started implementing the algorithm my way. Some parts I’ve done using Core Image - the powerful image-processing technology on a Mac, other parts are optimized for execution on velocity engine of PowerPC or SSE instructions on Intel processors. All that to make the complex process of denoising as fast as possible. On top of that I created a Mac user interface using the Cocoa framework.

Actually, I planned Denoise 1.0 to have more features and richer user interface. But pretty soon in the development I missed the feedback, and got the need to have it out as soon as possible. I cut few features, made few shortcuts, and simply released.

Today the site is up, Denoise is available for download, press release is out, I’m excited about me becoming Indie, and looking forward to continue Denoise’s development.

Magic is in the detail. I’m still getting surprised at how many things have to be thinked of when releasing software.

Today I had a surprise after I found out (thanks analytics) that a slovak macblog wrote a note about Denoise. On one side I’m really pleased about the published article, especially as it is very positive, on the other side I realized my mistake not saying clearly on the website that Denoise is shareware and not free software, as author of the article suggested.

So I went ahead and added a note on the web saying clearly that Denoise is shareware.

Another problem I’ve found is how I count download statistics. I use google analytics, and I also track clicks on download links using javascript function to send notification to analytics. I let details about statistics for another blog post, what I want to mention today is that I don’t get any numbers from download links not being located on my website - for example direct downloads from mentioned article.

So another small job I did today is enabling apache to log requests to my web sites.